Customer Acquisition: Sales Funnel

Attracting prospects to your product, getting them to make a purchase and also repeat, should be seen as a process and not as a result. The strategies to implement are as varied as the medium or platform you decide to use, regardless of whether you are new to the business or have been using the same practices for years. For this episode, Andrés will talk to you about the stages of this process and how the sales funnel works, as well as the alternatives that you can consider and, above all, how to make it measurable and therefore repeatable.


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