The costs of digital advertising on Facebook and Google continue to rise sharply. If the majority of traffic to your store comes from paid ads, you are in a very vulnerable position as one day this will not be sustainable.
In this episode, we talk about how you can build long-term relationships with your customers through loyalty programs where you reward them for doing business with you, offer them incentives to share your business with their friends, and more.
You will learn about:
- Why it is convenient to create a loyalty program in your store
- Examples of how to structure your loyalty program rewards
Resources
- Obeth Seguinot, Co-founder of ED Digital .
- Andrez Alvarez, Co-founder of ED Digital .
