Conversion Rates: Comprehensive Success

Success in electronic commerce is not limited to just selling, it is important to set goals to be able to make the right efforts and meet them. In this episode, we want to talk about conversion rates and how to use them to your advantage, since knowing the user interaction metrics in your online store will be the first step to determine if your strategies will take you where you want. Conversion rates range from the most general to the most specific depending on how you need the information, and in the end knowing all these numbers will end up helping us achieve the long-awaited sales.

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