See how Mikokos turned digital ads into foot traffic. A Pop-Up Store strategy with 30% conversion and 3,000+ new customers. Read the case study.
Cómo Mikokos Convirtió su Base de Datos en Filas Reales
In this omnichannel success story, Mikokos collaborated with ED Digital to bridge the gap between their thriving digital presence and the physical retail experience in a saturated beauty market. By redesigning their Pop-Up Stores as a structured acquisition channel rather than isolated events, ED Digital implemented a connected architecture that integrated Paid Media, Klaviyo CRM, and Shopify POS. Through a strategic "Boarding Pass" system with dynamic codes, the brand successfully converted online interest into measurable foot traffic, generating 8,464 new leads and acquiring 3,139 customers with a remarkable 30% conversion rate at the point of sale.
